Mad Libs were one of my favorite pastimes as a kid. They always inspired belly aches from uncontrollable giggling. And everyone was anxious for the next story.

 

Although yelling out random words can lead to hysterical content (and might possibly make you pee your pants a little), it won't get your message out. Or inspire people to cheer on your brand.

 

Copywriting is an art form. And there is nothing random about a perfectly crafted sentence.

 

So yes you can throw arbitrary words together and cause a laugh riot. But if your goal is to gain followers and convert customers, let's talk.